글로벌 소비재 기업 Digital Advertisement 전문가 (지원마감) | |
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회사소개 | 외국계 소비재/전자 |
업무내용/자격요건 | [담당업무] ? Digital paid media campaign planning and execution - Drive discoverability and user acquisition in the digital space via innovative digital acquisition programs and improvement of marketing performance, ultimately driving traffic and conversions on IQOS digital platforms - Set meaningful KPIs followed by performance monitoring and optimizing the campaigns to drive media performance as well as enhanced consumer journey - Manage various tasks in collaboration with global & local IT teams, developers, agencies and/or platform partners for execution ? Analyzing media performance - Analyze media data including web analytics and/or sales data of the paid media campaigns for optimization to drive conversions - Support post-buy analysis to get learnings/implications for more advanced campaign plans and media strategies ? Media strategies and new media opportunities - Support building up media strategies integrated with various programs to drive e-com sales - Support developing new media opportunities for digital paid media execution based on strong understanding of digital touch points [자격요건] ? 5 to 9 years of experience in digital paid media planning, preferably from FMCG preferred ? Expertise in digital media strategy, planning, and execution a strong plus, especially in performance-driven paid media including programmatic ? Ability to derive business insights from a variety of market/consumer/platform/marketing performance data ? Good understanding of digital media environment, experience in analytic tools as GA ? Experience in working with various digital platforms and agency partners preferred ? Strong analytical and logical thinking skills, with superb communication and stakeholder management skills ? Fluent in both Korean and English [전형절차] 서류전형 / 면접전형 [제출서류] 이력서 및 경력기술서 |
기타사항 | 학력:대졸이상, 나이:무관, 성별:무관, 외국어:영어 직급/직책:Executive 근무지:서울 |
담당자 | 담당컨설턴트: 노창호 대표이사 연락처: 02-739-8620 / 이메일: chnoh@searchncompany.com |
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